Welcome to our Influencer Marketing Hub

TikTok vs Instagram for marketing

TikTok vs Instagram. Which is best for marketing?

We take both platforms through their paces in this in-depth, free guide.

Don’t waste your marketing budget.

Elon Musk’s X will introduce a peer-to-peer payment system in 2024, enhancing user experience with AI and supporting global content creators.

New NORC research shows Snapchat enhances happiness and friendships among youth, highlighting the positive impact of online communication.

Euphoria star Sydney Sweeney becomes Kérastase’s new global ambassador, bringing her talent and style to L’Oréal’s luxury haircare line.

Italy steps up regulation of social media influencers, bringing them under Agcom oversight with strict new rules and fines for non-compliance.

Samsung’s virtual influencer Sam will host Galaxy Unpacked 2024, unveiling AI-powered Galaxy S24 with a blend of tech and digital charm.

Sydney Sweeney and her latest movie, Anyone But You, score over 1.2 billion views with a viral TikTok trend. We dive into the details.

Revolutionise your brand with 2024’s top influencer marketing strategies.

Discover the hottest trends and crucial mistakes to avoid.