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Tracking Influencer Performance

Tracking Influencer Performance

The influencer marketing industry continues to grow at a rapid pace; The creator economy is projected to reach $26.4B in just three years. 🚀 As the industry gains recognition, more and more brands have continued to enter the space, with mixed returns. Partnership...
How to Negotiate with Influencers

How to Negotiate with Influencers

Over half of brands identify influencer marketing as a successful ROI driven channel in the media space. In fact, 90% of brands have suggested that influencer marketing is better than any of their other marketing tactics, if not the best. It’s the reason that more...
Properly Outreach to Influencers

Properly Outreach to Influencers

Reaching out to influencers can be a challenging task. Many factors come into play, when analyzing your response rate, including your experience in the market, your brand’s awareness, general reputation and social media presence 📲. Many brands struggle at the start of...